You might know Rich Siegel, the former Y&R and Chiat creative director/current scribe behind the “Round Seventeen” blog who we’ve linked to in the past (remember this or this?). Anyhow, the advertising veteran is taking his talents to the pond, as he’s launched a new site announcing his efforts to swim across the English Channel to help out the “Wounded Warriors” project, in turn helping out troops returning from Iraq and Afghanistan. As the copy states, Siegel will take to water during Memorial Day weekend. Best of luck, sir.
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