Educational video games typically offer up half-hearted gaming experiences that grow staler by the click. It’s like the developers weren’t sure how to balance the knowledge with the fun, so they just half-assed both parts. Rarely do we get to enjoy the two like in an Oregon Trail. Who knew caulking a river could be so much fun?
Based on the screenshots and trailer for the Royal Canadian Mint’s new digital children’s game, Cossette has teased enough creativity to at least get kids interested in checking it out. The release marks the 100th anniversary of first Canadian Arctic expedition (although according to the trailer, the timeline should start in November 1913). I haven’t played the game myself – I’m a bit outside the 6-11 year-old age range – but in terms of advertising, I was surprised by the amount of storytelling and suspense in the trailer. The graphic aren’t exactly going to challenge the Grand Theft Auto franchise, but this actually looks like a game rather than a textbook pretending to be a game. Credits after the jump.
Client: The Royal Canadian Mint: Patrick Hadsipantelis, Paul Boult, Susan Aubry, Sophie Capéraà, Jim Kohan
Account Leader: Rachelle Claveau
Account Services: Éve-Marie Boutet, Olivier Charbonneau
Chief Creative Director: Antoine Bécotte
Creative Directors: Louis-Hugo Marchand, Cameron Wilson
Digital Art Director: Sébastien Guy
Ergonimics: François Lavigne
Art Directors: Alexandre Jutras, Étienne Turcotte, Capucine Labarthe
Copywriting: Thimalay Sukhaseum, David Purkis, Geneviève Cardinal
Strategy: Louis Vaillancourt
Digital production: Luc Normandin, Luc Mercier, Rébecca Rouleau
Electronic Production: Maryse Beauregard
Media: Laura Araujo, Adriana Novae, Kristi Cater
Production Houses: Jam3, Rodeo FC, la Majeure