It’s been well over three years since Carmichael Lynch grasped the then-$150 million Subaru account from the clutches of DDB, eventually picking up the digital business for the automaker as well a few months later. Now, after a period in 2010 when the IPG-owned, Minneapolis shop endured major client loss and layoffs, CL has some positive news to report as it’s added no less than six members to its Subaru team.
Joining the agency are Adrienne Mathias (account leader), Drew Shaman (account leader), Joela Kemp (account manager), Alex Coontz (account rep), Liz Jenkins (account rep) and Sarah Poluha (account rep). Rather than bore you to death with each new hire’s resumes, we’ll just say that agencies like Fallon, Leo Detroit, Vitro and Hill Holliday are all in their assorted pedigrees. Examples of Carmichael Lynch’s more recent Subaru work can be found here and here.