Curry joined BSSP as chief creative officer last September, after three and a half years as a group creative director with 72andSunny Los Angeles. He took over as creative lead for founder John Butler, who transitioned to a chairman role along with CEO Greg Stern. At the time, COO David Eastman was promoted to replace Stern in the CEO role.
“I have sat across from Matt for the last six months, and watching him architect the strategic and creative way forward has been genuinely inspiring. But even more impressive is how he’s shown up as a partner to me, and all of us, in building the next iteration of BSSP,” Eastman said in a statement. “I couldn’t think of a better partner or creative leader for this agency.”
“I’m honored to become a bigger part of this iconic creative agency,” Curry added. “It’s full of smart, talented, dedicated people who are always ready to blow through walls and have each other’s back. It doesn’t get much better than that.”
Since his arrival at BSSP, Curry has led creative on campaigns for clients including Mitsubishi, NBA 2K, Blue Shield of California, and FootJoy, and helped the agency win the creative account for cancer center City of Hope.