Blind Item: Frustrated Employee Sounds Off on CMO

By Kiran Aditham 

It’s that time again to dust off the ol’ blind item category. While the overall tone of this note gives one the sense that someone’s trying to light a fire,  you can pretty much tell that the author is on their way out the door one way or another. Anyhow, this alleged note sent by a frustrated staffer to his/her CMO at a rather well-known national retail chain mentions a couple of names that we’ve redacted, but you get the gist that whoever typed this up intended to go out guns blazing. Read on and feel free to weigh in if you’d like.

“What are you doing? No, really, what are you doing? Do you enjoy having a department that scratches their head at your every move…a department that’s mystified that you decided to retain [redacted] and [redacted], the 2 most life sucking innovation-lacking, uninspiring, micro-managing sociopaths, but eliminating [redacted], after two other well liked and respected Sr. Leaders leave? Is this what your consulting background has taught you? If so, it’s a waste of an education.


Perhaps you should learn how to lead instead of just focusing on squeezing everything so tight, with hopes your turds may one day become diamonds. You’re the problem. Your choices suck. Your decision making is poor. But, you can fix it. Remove your head out of your arse, where apparently you enjoy the echo chamber that is [redacted] and [redacted]. Then look around the shit hole you’ve created, listen to your team; as in the people doing the work, and start fixing things. Otherwise you’ll be left with no team, they’ll all walk. But maybe that’s what you want; to be left with [redacted] and [redacted]. You’re not a CMO. Well you are in title, but you aren’t in action or role. You’re an uninspiring caretaker, who’s clearly lost site of what it means to be a leader. Fix it.”