Bieber Fever Knows No Bounds

By Kiran Aditham 

Tween heartthrob, pop sensation and accused baby daddy Justin Bieber apparently has the same effect on grown men as he does on middle-school girls according to this Black Friday ad created by JWT New York for Macy’s. The Biebs, sporting a new, um, more mature do and promoting his Someday gift set, shows off his acting chops as he causes a stir during a late-night trip to the retail chain. All we can say is good luck to those parents who will be forced to brave the stampede and wait in line this Friday to buy the Bieber set. On the bright side, at least a few bucks from each purchase go to Make-a-Wish. Credits after the jump.

Chief Creative Officer, New York: Peter Nicholson
Executive Creative Director: Matt MacDonald
Creative Directors: Craig Love, Shayne Millington
Planner:  Jonathan Fletcher
Director of Brand Production: Sergio Lopez
Executive Producer: Robin Feldman
Senior Producer: Holly Otto
Director of Music and Radio Production: Paul Greco
Account Executives: Angela Rebong Brown, Elizabeth Fitzgerald
Business Director: Claire Capeci
Production Company: Hungry Man, Inc.

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Director: Hank Perlman

Editorial Company: PS260

Editors: Robert Ryang, Dustin Stephens

Post Production: Brand Name

Telecine: The Mill

Audio Company:  Sound Lounge

Media Agency: MEC

 

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