Audi Does Some Spring Cleaning

By Bob Marshall 

Apparently, everyone in this town really reveres the Audi A7. And, what better time to do some cleaning than spring, right guys? LOL, get it? (Wink wink, nudge, nudge.)

“Spring Cleaning” is one of two new spots for Audi from Venables Bell & Partners. Along with “Car Carrier,” which advertises the Audi Q5, these new television ads paint the luxury car company as “Luxury Progressed,” and both do so in a sort of pretentious fashion. Sure, seeing an Audi cruising around your town has definitely become a much more common site as the company continues to take market share away from competitors like Mercedes-Benz and BMW. But, do the two spots really make you want to buy and Audi? Or, do they make you kind of hate Audi drivers that much more? Credits and “Car Carrier” follow after the jump.

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“SPRING CLEANING” CREDITS:
AGENCY: Venables Bell & Partners
EXECUTIVE CREATIVE DIRECTOR: Paul Venables and Will McGinness
CREATIVE DIRECTOR: Erich Pfeifer
ART DIRECTOR: Byron DelRosario
COPYWRITER: Matt Keats
DIRECTOR OF INTEGRATED PRODUCTION: Craig Allen
AGENCY SENIOR PRODUCER: Emily Moore
PRODUCTION COMPANY: Imperial Woodpecker
DIRECTOR: Stacy Wall
DIRECTOR OF PHOTOGRAPHY: Simon Duggan
EXECUTIVE PRODUCER (Imperial Woodpecker): Doug Halbert
LINE PRODUCER: Jeff McDougall

“CAR CARRIER” CREDITS:

AGENCY: Venables Bell & Partners
EXECUTIVE CREATIVE DIRECTOR: Paul Venables and Will McGinness
CREATIVE DIRECTOR: Erich Pfeifer
ART DIRECTOR: Brandon Sides
COPYWRITER: Ashley Billings
DIRECTOR OF INTEGRATED PRODUCTION: Craig Allen
AGENCY PRODUCER: Mandi Holdorf
PRODUCTION COMPANY: Biscuit Filmworks
DIRECTOR: Steve Rogers
DIRECTOR OF PHOTOGRAPHY: Mandy Walker
MANAGING DIRECTOR: Shawn Lacy
EXECUTIVE PRODUCER: Holly Vega
LINE PRODUCER: Suzanne Hargrove

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