Are You Wearing the Right Shirt to Your Client Presentations?

By Bob Marshall 

Listen up, people. T3’s Brian Thompson and his shirt are here to give you four simple steps to nailing your next client presentation!

For those of you who prefer your tips in text format as opposed to video, here are the key points:

  1. Posture: Stand up straight. This requires putting your shoulders back and chest out, allowing your clients a better opportunity to check out your God-given physical attributes. If you’re packing in the rear, knock a pen off the table and take an extra-long time to pick it up. It’s this negotiation tactic that made up the basis of Legally Blonde, after all!
  2. Gesture: Pinkies out! Pinkies always, always out! It shows class. Also, remember: When you’re presenting your “big idea,” try to stretch your arms out as wide as you possibly can. This will help the client better understand the enormity of your concept. When saying your goodbyes, give the client a firm handshake, while simultaneously using your middle finger to subtly tickle their palms.
  3. Pause: The best tactic for keeping your client on their toes is to suddenly stop mid-sentence when you’re in the middle of your presentation. Believe me, they’ll never see it coming. Only resume your presentation after the client asks you AT MINIMUM three times if everything’s okay.
  4. Eye Connection: Never, EVER, break eye contact. Have everything memorized so you can talk about your concept without ever looking at it. Avoid blinking if possible; the only time an eye should close is when winking. If you wear contacts or have naturally dry eyes, try to wink at least once a minute. Remember, this is about eye connection, not contact. Pretend the client is Leonardo DiCaprio’s character at the end of Titanic, and you’re Kate Winslet floating on the door. Never. Let. Go.

Practice these moves with your family over the holiday weekend, and come back to work on Monday presenting with confidence!