Amy Poehler Turns Art Critic for Old Navy

By Patrick Coffee 

The latest spot in Old Navy’s ongoing series starring Amy Poehler debuted this week. Chandelier Creative of New York casts the Parks and Recreation star in what may be her oddest role yet: art buyer/critic.

In a mildly amusing twist, Poehler’s best imitation of Edith Head manages to simultaneously comment on the aesthetic merits of both the art on offer and the Old Navy model’s posterior.

Also: in a phenomenon fairly unique to this campaign, the outtakes are almost better than the spot itself.


Client: Old Navy

Title: “Art Is Dead. Jeans Are Alive.” :30


Agency: Chandelier Creative New York

Creative Directors: Richard Christiansen, Lena Kuffner

Managing Director: Sara Fisher

Art Director: Michael Scanlon

Writer: Matt Murray

Agency Producer: Jill Andresevic

Production Company: Caviar Content

Director: Jonathan Krisel

Executive Producers: Michael Sagol, Jasper Thomlinson

Line Producer: Eric Escott

Editorial: Rock Paper Scissors

Editor: Carlos Arias

Assistant Editor: Alex Liu

Editorial Executive Producer: Eve Kornblum

Editorial Head of Production: Justin Kumpata

Post Producer: Lisa Barnable

Telecine: Color Collective

Colorist: Alex Bickel

Telecine Producer: Claudia Guevara

Audio Post: Sonic Union

Mixer: Michael Marinelli

Assistant Mixer: Pat Sullivan

VFX: Rock Paper Scissors NY

2D VFX Artist: Edward Reina

VFX Producer: Melanie Gagliano

VFX Executive Producer: Eve Kornblum