The Ad Council and United Way have launched a new Ryan Murphy-esque spot on community engagement aimed at showcasing the organization’s successes in boosting high school graduation rates (for glee club members and non-members alike).
It’s part of the larger LIVE UNITED campaign, but it’s not related to the NFL Play 60 partnership aimed at encouraging kids to live healthier lifestyles.
Get ready for some classic rock karaoke:
It’s energetic, though the timing is a bit off (and we wonder how Alice Cooper would feel).
More materials at the link — but no Jane Lynch.
Credits:
Tom Murphy, Co-Chief Creative Officer
Erica Yahr, EVP, Executive Strategy Director
Jillian Goger, SVP, Group Creative Director
Ferdinand Daniele, Associate Creative Director
Tom Weingard, Associate Creative Director
Sarah Llyod, Senior Copywriter
Kathy Love, SVP, Executive Producer
Catherine Patterson, VP, Executive Integrated Producer
Jill Ann Toloza Integrated Producer
Chandler Simms , Integrated Producer
Dana McCullough, VP, Account Director
Ruchi Ruparel, Account Supervisor
Dianne Lebolt, Talent Manager
Mei Luk, Music Coordinator
Paulette Reiner, Business Manager