Earlier this month, Ant Farm released a gameplay trailer for the new Call of Duty: Advanced Warfare. Now, with less than a week until the game’s release, 72andSunny have unveiled their live action trailer, starring Taylor Kitsch, entitled “Discover Your Power.”
The 90-second spot, directed by Peter Berg, offers a slight tweak on the usual live action gaming trailer, putting the viewer in the first-person perspective as they accompany Kitsch through a series of intense battles with enemies that display how the futuristic setting changes the nature of the game. It’s a welcome change of pace, and makes a lot of sense for a first-person shooter, although it can be a little bit of a dizzying experience.
Credits:
Partner / Client Team
CEO Activision Publishing: Eric Hirshberg
EVP, Chief Marketing Officer: Tim Ellis
SVP, Consumer Marketing: Todd Harvey
Sr. Director, Consumer Marketing: Matt Small
Sr. Manager, Consumer Marketing: Mike Pelletier
Consumer Marketing Manager: David Cushman
72andSunny Team
Chief Executive Officer: John Boiler
Chief Creative Officer: Glenn Cole
Group Creative Director: Frank Hahn
Creative Director/Designer: Rey Andrade
Creative Director/Writer: Josh Fell
Designer: Will Lindberg
Writer: Matt Spicer
Chief Production Officer: Tom Dunlap
Director of Film Production: Sam Baerwald
Executive Film Producer: Dan Ruth
Sr. Film Producer: Stanton Hill
Film Production Coordinator: Michael Quinones
Film Production Assistant: Alissa Stevens
Group Brand Director: Mike Parseghian
Sr. Brand Manager: Elaine Chu
Brand Manager: Justin Gonzaga
Brand Coordinator: Brian Kim
Director of Business Affairs: Michelle McKinney
Group Business Affairs Director: Amy Jacobsen
Business Affairs Manager: Kelly Ventrelli
Business Affairs Coordinator: Amy Shah
Chief Strategy Officer: Matt Jarvis
Co-Director of Strategy: Bryan Smith
Strategy Director: John Graham
Strategist: Daniel Teng
Production Partners
Production Company: Pony Show Entertainment
Director: Peter Berg
AD: Josh McLaglen
DP/Cameraman: Greig Fraser
Executive Producer: Susan Kirson
Executive Producer: Jeffrey Frankel
Producer: Helga Gruber
Editorial: Rock Paper Scissors
Editor: Angus Wall
Junior Editor: Austyn Daines
Executive Producer: Dave Sellars
Producer: Lauren Wilson
Producer: Angela Dorian
VFX: MPC
LA OFFICE
Executive Producer: Asher Edwards
Deputy Head of Production: Mike Wigart
VFX Supervisor: Paul O’Shea
3D Lead: Andy Boyd
2D Lead: Jake Montgomery
Production Coordinator: Ashley Greyson
2D Animation:
Matte Painting: Eric Mattson, Rocco Gioffre
Motion Graphics: Jonathan Ficcadenti
3D Animation:
Modeling Supervisor: Aaron Hamman
Animation/Rigging: Steward Burris, Ian Wilson, Yvian Gnarbo
Lighting
FX Supervisor: Jonathan Vaughn