Your Black Employees Are Leaving—Here’s How to Keep Them

After a corporate battle cry for Black talent, companies lacked proper retainment practices

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For years, brands have co-opted Black culture in a performative effort to appeal to a population who previously ignored or didn’t find their products relatable. From the recent over-utilization of “pushin P” to apparel brands adopting Megan Thee Stallion’s “Hot Girl Summer,” digital blackface has become ever apparent as brands rush to post culturally relevant content.

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