You Now Have a Chance to Help Run an Old Spice Marketing Meeting

Livestream charts new territory for the brand

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If you’ve ever had a hankering to join Old Spice’s marketing team to chip in on the myriad wacky ideas that make their way to the consumer universe, now is the time to rejoice. The brand is hosting the Old Spice Boardroom livestream on their YouTube page today (Aug. 15) starting at 6 p.m. ET where consumers can help run a marketing meeting.

This (C2B? B2B-ish?) brand stunt created by Wieden+Kennedy is a peek behind the curtain where viewers can control the festivities and overall marketing plans for a day.

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