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WPP-owned digital shop Wunderman today launched a new onsite practice, called Wunderman Inside, promising to deliver faster, cheaper and more in-depth strategy and creative insights to clients.
James Sanderson will run Wunderman Inside as managing director. He’s leaving his current position as chief operating officer of Oliver U.K., which provides in-house creative services to some of the world’s largest brands including Unilever.
“There’s growing demand from clients for greater proximity to their marketing teams,” Mark Read, Wunderman global CEO, said in a statement.
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