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The world’s largest advertising company reported largely flat revenue in its third-quarter earnings call this morning.
It marks the third time WPP has cut its annual sales expectations, and its own Q3 presentation posed the frankest question facing the industry: “Are Google and Facebook eating our lunch?”
The most significant number from the report may have been 1.1 percent, the amount by which like-for-like net sales declined during the quarter. The company’s overall performance was particularly disappointing in North America, which has seen a 3.7
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