WPP Tightens the Screws on Cannes Lions Owner Amid Threats to Skip Next Year’s Festival

Email reveals holding company’s contempt for sister festival Eurobest

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The biggest news out of the summer’s Cannes Lions Festival of Creativity didn’t concern any dazzling campaigns but, rather, Publicis Groupe’s announcement that it would forbid all of its agencies from entering Cannes or any other awards shows next year.

Now, WPP, the world’s largest holding group, has continued its threats to follow suit unless parent company Ascential meets certain unspecified demands.

According to an internal email chain acquired by Adweek, WPP CEO Martin Sorrell and worldwide creative director John O’Keefe will sit down with CEO Duncan Painter of Ascential, which also owns other industry groups like the Eurobest Awards and business development firm Medialink, regarding those negotiations next month.



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