WPP Merges AKQA and Grey to Form AKQA Group

It’s the third such move for the holding company in the past 2 years

AKQA and Grey merged to form a new agency under WPP.Grey, AKQA

November 11, 2020

WPP’s creative agency Grey and digital marketing shop AKQA are set to merge.

Doug Zanger is Adweek's Agencies editor, focusing on creativity and agencies.

Minda Smiley is deputy Agencies editor at Adweek.

Erik Oster is Adweek's senior writer covering Agencies.

Sara Spary is a freelance journalist based in London. She's been a reporter for eight years, covering advertising and consumer brands.