With Two New Leaders at the Helm, Here's What's Next for Omnicom's Media Agencies

More integration and flexible agency models are ahead

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An executive promotion this month triggered leadership changes within Omnicom’s media branches. Daryl Simm, the previous leader of Omnicom Media Group (know as OMG) was promoted to president and chief operating officer of Omnicom Group. The change is an indication that Simm might be next to lead Omnicom Group when the current CEO, 69-year-old John Wren, retires.

The leadership moves put a spotlight on media executives at a time when the holding company’s media networks are thriving and continuing to evolve after a massive strategy pivot that began in 2017.



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