Wieden+Kennedy Portland Brings Back Azsa West as Chief Creative Officer

The filmmaker and artist replaces agency leaders Ana and Hermeti Balarin

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Creative, filmmaker and artist Azsa West is returning to Wieden+Kennedy as chief creative officer for its Portland headquarters.

First coming to the creative agency in 2006, West will rejoin Wieden+Kennedy in Spring 2023 from Anomaly Berlin, where she’s held the role of executive creative director since 2021. The Wieden+Kennedy alum will also replace Portland’s creative leaders Ana and Hermeti Balarin, as they move to Wieden+Kennedy’s London office in early 2023.

“As we sought out the next creative leader for Portland, we knew we wanted someone specific: someone from and of this place, someone proud of and committed to the city of Portland and someone committed to the work who’s able to keep it simple and focused on ideas over everything.

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