Why Everyone at Cannes, Not Just DEI Speakers, Should Be Talking About Inclusion

The festival could help solve the industry's shortcomings—if executives offer more than empty words

Last month marked the two-year anniversary of George Floyd’s murder, which sent ripples throughout society, culture and business. In the ad industry, Floyd’s death and the ensuing Black Lives Matter protests prompted a wave of soul-searching and pledges to address a long-standing lack of diversity. 

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This story first appeared in the June 13, 2022, issue of Adweek magazine. Click here to subscribe.