In-House Agencies

Whirlpool Corp Shifts Entire Creative Investment and Launches Expansive In-House Agency

The brand revamped its marketing strategy and already has over 100 employees

A gif of the WoW Studios logo, with the 'o' animated with whirling clothes, as if it were a washing machine
World of Whirlpool Studios has already begun transitioning work from outside agencies.Whirlpool
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By Olivia Morley

May 24, 2022

Whirlpool Corp is launching an expansive in-house agency and bringing a large part of its marketing investment in-house.

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Olivia Morley

Olivia is Adweek's senior reporter specializing in media agencies.

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