The Future of Agencies

What Will It Take for Agencies to Retain Diverse Talent?

For starters, they have to acknowledge cultural blind spots

An illustration of men and women — Agencies are looking to support diverse talent by investing in their long-term career growth.Imagezoo/Getty Images

October 21, 2021

Before a campaign goes live, Whtwrks’ incoming president Tamara Zachery and her teammates do a “gut check,” allowing people to be honest and share thoughts and concerns they have with the look and feel of creative—even if it’s uncomfortable.

Tiffany Moustakas

@tiffmoustakas
tiffany.moustakas@adweek.com

Tiffany Moustakas is Adweek's news and engagement editor, where she edits stories, newsletters, assists with social media and writes about the intersection of marketing and culture.

The Future of Agencies

What Will It Take for Agencies to Retain Diverse Talent?

For starters, they have to acknowledge cultural blind spots

Tiffany Moustakas

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Tiffany Moustakas