Wavemaker Retains $60 Million Chevron Global Media Account

Energy company extends its relationship with WPP agency for 3 years

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WPP’s Wavemaker has retained global media agency of record responsibilities for Chevron.

“Chevron has extended its global strategic media and buying services partnership with Wavemaker for another three years,” a representative of the energy company confirmed to Adweek.

The assignment follows a lengthy review process by the longtime WPP client. While the Chevron review was confirmed in January, a source close to the review described the process as having lasted 11 months, adding that it was highly competitive.WPP

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