Wavemaker Appoints New Chicago Leadership Team

Spencer Koch and Mariel Cummins move across from Mindshare

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Wavemaker has named Spencer Koch as its new head of office alongside Mariel Cummins as group director, client lead to oversee the Chicago arm of the WPP-owned media planning and buying agency.

Koch has worked out of sister agency Mindshare Chicago for the last seven years within its Team Energy division created to service WPP’s BP business. During that period he gained experience building digital transformation, performance marketing, analytics and advocacy services for the client. He has also recently been consulting with the network’s agency to support IBM, Eightbar to build its organic growth capability.

Meanwhile,

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