This International Women’s Day, One Group Wants You to Secretly Spam Your Boss for Equality

Industry group SheSays in London calls for lasting policy change

#SpamForEquality aims to help employees petition anonymously for better policies. Eva Münnich

LONDON—A lot of brands and agencies, fearful of missing out, will join conversations about equality this International Women’s Day. But how many businesses will commit to—and, importantly, actually achieve—lasting change?

@saramayspary Sara Spary is a freelance journalist based in London. She's been a reporter for eight years, covering advertising and consumer brands.