Walter Geer on the Importance of Having Tough DEI Conversations in Public

VMLY&R's ecd uses Instagram Live to cultivate a culture of accountability

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On Dec. 13, 2021, VMLY&R Executive Creative Director Walter Geer went live on Instagram with P&G’s Chief Brand Officer Marc Pritchard to discuss the state of inclusion in the ad industry. The conversation was the latest in an intermittent series of fireside chats that Geer organizes independently.

Anyone familiar with P&G’s history of inclusive initiatives might have expected a breezy overview of past wins, from the Emmy-winning ad “The Talk” to the company’s Widen the Screen platform.

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