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VMLY&R appointed Augé Reichenberg as CCO of its health practice, hiring her away from competitor Havas Health & You.
In the role, Reichenberg will be tasked with overseeing creative for health clients including AstraZaneca, GSK, Merck, Pfizer and Sanofi. She will report to VMLY&R New York CEO and VMLY&R North America co-CCO Jason Xenopoulos, who took on those roles as part of the newly-formed VMLY&R’s global creative leadership team in 2018 following WPP’s merger of VML and Y&R.
“Augé
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