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The 3M Company has picked Adweek’s Breakthrough Agency of the Year Venables Bell & Partners after a review to handle creative work promoting its Consumer Business Group around the world.
The St. Paul, Minn.-based multinational conglomerate produces a wide range of products from adhesives and abrasives to car care and dental products. Its best-known brands include Post-it, Scotch and Nexcare.
“After a thorough and comprehensive search with many great agencies, we have selected Venables Bell & Partners as the new creative agency for 3M’s consumer business,” said David Crist, vp of marketing at 3M’s consumer business group, in a statement.