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An entire generation has reshaped pro sports since Gatorade’s resonant 1997 spot “Anything You Can Do, I Can Do Better,” starring Michael Jordan and Mia Hamm, but the competitive spirit that fueled the spot is alive and well.
Just in time for the launch of NCAA March Madness for 2021, Gatorade and TBWA\Chiat\Day Los Angeles are revisiting the brand’s enduring battle of the sexes with a new 30-second spot titled “I Can Do Better,” which launched on Monday.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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