University of Phoenix Sends $188 Million Creative Account to TBWA and RAPP

180LA handled the account since winning a review in late 2015

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University of Phoenix has transferred its creative account from 180LA to TBWA\Chiat\Day Los Angeles and RAPP.

“University of Phoenix is proud of the incredible work produced by 180LA to promote the University as a leading provider of quality higher education for working adults. This partnership will continue until the end of the current contract,” a University of Phoenix representative said in a statement. “Moving forward, University of Phoenix will explore a multi-agency strategy with 180LA’s parent company, Omnicom Group Inc.,

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