Toyota Playfully Celebrates Its Role In Kiwi Culture With New Ad

Campaign by Saatchi & Saatchi New Zealand heroes 2021 Hilux model

Toyota / Saatchi & Saatchi New Zealand

Toyota New Zealand celebrates the “bond” between car owners, their trusty vehicles, and their friends in its latest campaign to promote its new 2021 Hilux model.

@saramayspary sara.spary@adweek.com Sara Spary is a freelance journalist based in London. She's been a reporter for eight years, covering advertising and consumer brands.
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