Top 10 Fastest Growing US Agencies in the Southeast

Firms from Virginia to Georgia and Florida paced the region

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One of the most desirable regions to live, the Southeast is growing a new generation of agencies in traditional hotbeds like Atlanta and Richmond, but also in new markets that signal even more future growth. Here are the top 10 fastest growing agencies in the Southeast by percent change in revenue. (* Denotes multiple category winner. Number in parentheses represents overall ranking.)

(Be sure to check out Adweek’s top 100 Fastest Growing agencies and 10 solution providers for the complete list.)

Arts & Letters Creative Co. (5)*

  • HQ: Richmond, Va.
  • Growth: 1,271%
  • Select Clients: ESPN, Google, NBC News
  • Classification: Creative

Read more about Arts & Letters Creative Co. in our top 10 overall rankings.

RingoFire (6)*

  • HQ: Greenville, S.C.
  • Growth: 1,070%
  • Select Clients: AO Smith, Greenworks Tools, Serta Simmons Bedding
  • Classification: Full-Service

Read more about RingoFire in our top 10 overall rankings.

Goods & Services (11)

  • HQ: Atlanta
  • Growth: 871%
  • Select Clients: ABC Carpet & Home, AIG Retirement Services, JPMorgan
  • Classification: Full-Service

For an agency that doesn’t actively market itself, Goods & Services has had a surprising growth spurt. All of its growth comes via relationships and 0% of its revenue comes from marketing or PR. “As a firm, we skew senior, having more directors in the firm than associates,” said Graham Engebretsen, managing partner. Ninety percent of its people have held senior roles in some of the top agencies in the world. It’s those relationships, developed over the directors’ careers, that have helped it grow. All of the agency’s clients come from those relationships or referrals. Goods & Services also invests heavily in technology to enable collaboration.

Mightily (30)

  • HQ: Louisville, Ky.
  • Growth: 248%
  • Select Clients: Hosparus Health, Old Forester Bourbon, Zappos
  • Classification: Full-Service

Mightily’s growth has been fueled mainly by edgy work—pushing brands to say things that are true about what they do. “We help brands discover who they are at their core, both internally for the client’s team, but also how they talk about themselves and show up externally,” says CEO Lesa Seibert.

Whtwrks (32)

  • HQ: Biscayne Park, Fla.
  • Growth: 220%
  • Select Clients: BET Networks, Burger King, Gilead
  • Classification: Creative

Whtwrks believes pop culture can fill an emotional gap and that Black culture can be the connection. The agency leverages influencers, music and entertainment for brands trying to connect to its audiences. “Each of our owner/founder/partners have decades of experience and active experience leading a cultural revolution,” says CEO Martin Ekechukwu.

Digital Resource (35)

  • HQ: West Palm Beach, Fla.
  • Growth: 204%
  • Select Clients: Celeb Gap, Florida Power & Light, Stretch Zone
  • Classification: Full-Service

Digital Resource has grown through extensive word-of-mouth referrals and a proven track record of increasing search engine rankings, building social followings and converting leads into revenue. It has also been named one of the fastest growing companies in South Florida by South Florida Business Journal two years in a row.

Omni Direct (47)

  • HQ: Miami
  • Growth: 158%
  • Select Clients: Copper Fit, Flawless Brows, TriStar Products
  • Classification: Multicultural

Omni Direct is run by first- and second-generation U.S. Hispanics with a deep understanding of how to utilize performance-driven marketing to tap into Latino spending and influencer power. The company focuses on optimizing return on media dollars for its clients while ensuring compelling and culturally resonant messaging to its target audience. “We are founded and staffed by highly experienced experts that understand the nuanced behaviors of the Hispanic market as well as the fast-paced yet highly profitable nature of the performance-driven media world,” says Denira Borrero, COO.

This story first appeared in the Oct. 5, 2020, issue of Adweek magazine. Click here to subscribe.

@zanger Doug Zanger is a senior editor, agencies at Adweek, focusing on creativity and agencies.