Tinder's Latest Ad Debuts New Feature and AOR Relationship With Mischief @ No Fixed Address

The new work reminds users, 'you're not for everyone'

Driving relevance means driving growth. Join global brands and industry thought leaders at Brandweek, Sept. 11–14 in Miami, for actionable takeaways to better your marketing. 50% off passes ends April 10.

As the past one-and-a-half years have shown us the importance of human connection, dating app activity has only increased since the start of the pandemic. But even in our haste to find those relationships, we have to remember that it’s okay to take some time to see what’s out there.

Tinder’s latest product feature, Explore, allows members to swipe based on interests and meet people as unique as they are. That said, the dating app also wants users to manage their expectations and understand that they won’t necessarily hit it off with every person they encounter.



Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in