This Two-Person Agency Spent $10,000 on Blank Ad Space

Halifax shop Wunder is behind the White Christmas stunt

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This time of year, agency holiday cards seek to one-up each other with clever (and self-promotional) ways to wish clients and audiences happy holidays. These greetings take just about every form you can think of, from humorous t-shirts to comfy sweaters and scarfs.

This year, one agency decided to forego these festivities and offer local audiences nothing instead. More specifically, Halifax agency Wunder decided to give people a break from ads by purchasing $10,000 worth of blank ad space.

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