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Amsterdam is famous for several very distinctive things: its timeless waterways, its graceful cathedrals, its legal pot shops and its lively red light district.
One agency is making use of that last one to solve an industry-specific problem—finding a new junior copywriter.
Junior art director Ross Weaver is the newest member of 180 Amsterdam’s creative department, and he needs a partner. So, his agency planned a stunt so crazy and shameless it just might work. Or maybe not.
According to the agency, Weaver is situating himself in one of the district’s famous windows to advertise his “services” and offer “the chance for a long-term coupling.”