PSAs: Public Service Announcement Campaigns

This Ad Calls for Ending Virginity Tests in Romania

The '#UnExaminable' campaign raises awareness of the invasive procedure

A focused shot of a teenage girls face. Her expression is serious, troubled and upset. The caption reads, #UnExaminable. A campaign against virginity tests. — 'At the virginity exam, there is no difference between passed and failed.'DDB Romania, VIF

By Sara Century

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[Sensitive content: This article discusses sexual assault, gender-based violence and medical abuse. If you’re struggling with any of the topics mentioned in this article, please call the National Sexual Assault Hotline: 1 (800) 656-4673]

Recent history is full of reminders that antiquated views around the autonomy of marginalized genders remain prevalent around the world. The will to fight for equality remains strong for many organizations, lawmakers and activists, and often that involves offering fact-based education that challenges longstanding belief systems.

To

Sara Century

Sara Century is a freelance writer for Adweek.

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