'The Worst Player in the World' Finds Plenty of Dumb Ways to Die in New PUBG Campaign

AKQA creates a lovable, earnest character who can't get it right

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From the outside looking in, the gaming community can appear as a collection of intense, very skilled console (or PC) warriors—and for some, that can be intimidating. In reality, the world of gaming is powered by fans that occupy the entire spectrum of ability, ranging from experts to absolute novices.

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