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The One Club for Creativity is starting an educational program that’s catered toward art directors, copywriters and graphic designers who fear that their days at an agency might be numbered.
Called 2nd Skill, the virtual nine-month program, which kicks off next year, will offer creatives the chance to “retrain, upskill and future-proof” by learning or improving skills that are in demand today. The part-time program, which costs $11,500 to enroll in, will offer three tracks: user experience (UX) design; user interface (UI) and visual design; and content strategy and UX writing.