The Modern Chief Creative Officer Must Lead Through Inspiration and Communication

The CCO is the cruise director of the agency, guiding the creative vision and team

This is the second in a dedicated series of stories to analyze what being a modern agency C-suite member entails, talking with people holding those positions at agencies big and small, and those independent or operated by holding companies. The first piece in the series looks at the changing role of the modern CEO.

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WORK SMARTER - LEARN, GROW AND BE INSPIRED.

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