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Last October, a pizza chain with a familiar face hired a new chief marketer and a red-hot, digital-first agency to shake up its brand after several disappointing quarters and PR snafus. It all seemed so promising.
But things didn’t quite work out for Papa John’s and now-former AOR Laundry Service after Forbes reported that chairman and founder John Schnatter had used the N-word on a May media training call and later published a lengthy expose outlining the company’s “toxic culture.”
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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