The 10 Best Super Bowl Ads of 2022

Amid the celebrities, nostalgia and storytelling, a surprising victor emerged

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For last year’s Super Bowl, marketers were seemingly eager to take stock of the reality we were experiencing in the moment.

A reminder, in case you need one: We were a year into the pandemic, hovering somewhere between an enduring lockdown and the faintest glimmer of hope that we would soon get to enjoy the outside world again. Thus, viewers experienced a mixed bag of creative that acknowledged our newer normal while still offering moments of welcomed, sometimes musical, distraction.

This

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