Give our readers an inside look at your brand's marketing approach by joining the Adweek Columnist Network. If you're a VP or above, submit your pitch.
It’s been a funny century for the marketing and communications industry: the rise of holding groups, consolidation, startups, digital disruption, even a pandemic, the effects of which we cannot yet even begin to analyze let alone understand.

WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in