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Spark Foundry has appointed Lisa Giacosa to serve in its new role of head of analytics and insights—a move it described in a statement as proof of its “commitment to create enterprise-wide, sustainable solutions” for clients.
Giacosa—formerly the global head of media at consumer goods company Kimberly-Clark (e.g. the company behind Huggies)—will be responsible for leading the Publicis Groupe media agency’s overall analytics and insights strategy and developing solutions to build experiences for brands that deliver return on investment.
Spark
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