Small Businesses Can Now Use Venmo With New Business Profiles

New feature helps with marketing efforts and touchless transactions

Photo Illustration: Trent Joaquin; Source: Getty Images, Unsplash

July 8, 2020

Key insight:

Businesses will be able to connect with users, track purchases and gain consumer behavior insights.

During the Covid-19 crisis, the move to contactless payments has accelerated drastically. Between March 2019 and March 2020, the service grew in the U.S. by 150%, according to Visa.

Kaila Mathis

Kaila is a graduating senior at Villanova University pursuing a degree in PR & Advertising and Journalism. She is currently working as the Social Media Manager for CLLCTVE, and covers brand marketing and retail stories as a contributor for Adweek.