Santa’s Naughty List Is Canceled This Year, So Go Ahead and Treat Yourself

UK retailer Tesco says St. Nick forgives you

Tesco encourages people to treat themselves this Christmas in 2020 holiday ad. Tesco / BBH

Tesco, the U.K.’s biggest grocer, has declared that Santa won’t have a naughty list this year—which is really great for those among us who ate too much candy and drank too much wine to get through lockdown this year.

@saramayspary sara.spary@adweek.com Sara Spary is a freelance journalist based in London. She's been a reporter for eight years, covering advertising and consumer brands.
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