R/GA is once again reimagining its business.
The agency is undergoing a “foundational” change with a new focus for the coming decade as it parts with a trio of important leaders and enters a new era.
Global chief innovation officer Saneel Radia, global head of brand Mike Rigby and vice chairman, global chief strategy officer Barry Wacksman are all leaving R/GA to form an innovation consultancy, R/GA confirmed to Adweek. Global head of operations Colby Dennison, vp, business transformation Philip Rackin and R/GA New York vp, head of strategy Rachel Mercer are also leaving for the consultancy.
“Every nine years, R/GA changes the fundamentals of its operating model to align with the future of technology and the influence it will have on people, culture and clients,” the agency said in a statement.