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Publicis Groupe has a little bit more of the McDonald’s business to its name today, and it’s putting its consulting practices to good use.
Publicis.Sapient and global consulting and technology company Capgemini will work together with McDonald’s on a multiyear agreement to help drive digital innovation.
“We’re honored to join Capgemini in reimagining ways the McDonald’s experience can be a source of competitive advantage on the journey of enterprise transformation,” said Arthur Sadoun, chairman and CEO of Publicis Groupe, in a statement.
The main task for Publicis.Sapient
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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