Profiles in Black Creativity: Jason Pierce Breaks the Mold of Beer Advertising

The authentic work reminds him of his uncle

Jason Pierce said the ad "reminds me of my Uncle Billy." Jason Pierce / Goose Island

Throughout Black History Month, we’re partnering with agency owner Derek Walker on a series that highlights the ideas, perspectives and successes of Black advertising professionals.

@Minda_Smiley Minda Smiley is deputy Agencies editor at Adweek.
Derek Walker is the founder of agency Brown & Browner in Columbia, S.C.