Don't miss ADWEEK House at Cannes, June 16-19. Join us as we celebrate our 45th anniversary and explore the industry's now and next. RSVP.
Throughout Black History Month, we’re partnering with agency owner Derek Walker on a series that highlights the ideas, perspectives and successes of Black advertising professionals.
Today we’re spotlighting Castro Desroches, creative director at Translation, and a campaign he worked on last year for Beats by Dre called “You Love Me.”
The campaign came about following the police killing of George Floyd in Minneapolis last summer. Below, view the work and read why it’s important to Desroches.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in