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Raise a glass—and your pinkies. Pabst Blue Ribbon is breaking into the hard tea category.
The 176-year-old brewing company, best known for its signature blue ribbon label and American-style lager, is debuting a peach-flavored boozy iced tea in 26 states this summer. PBR’s alcoholic twist on the traditional refreshing drink delivers the sweetness of iced tea without dumping in sugar.
PBR created the product using real tea leaves. The 4% ABV beverage serves as a healthier alternative to beer, as it only contains three grams of sugar, five carbs and 100 calories.
Hard Tea isn’t PBR’s first libation experiment.
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